Drink. Mutate. Crush. The idea behind the Ultra Mutate energy drink came from my tendency to bite cans whenever I drink soda. Mutating into a powerful animal and crushing the can is the image I want people to think about when they drink this! That feeling of, “whoa! This is awesome!” To wake them up and feel powerful! I used energized and saturated primary colors to keep things dynamic so people will instantly get the tone of Ultra Mutate’s brand.

Wenceslao Escobedo​​​​​​​

2020 Spring